Thursday, January 24, 2013

The Urge to Merge

The Technology Convergence Convention returns to the Bay Area in February. I attended last year and was impressed by the quality of topics and presenters especially at a regional event that was relatively intimate in scale. Not being too tech savvy myself, I was still able to follow presentations on “crowdsourcing coding”, “migrating to the virtual machine” and “presentation media.”

 Started seven years ago with the simple goal of getting IT and real estate staff to interact more frequently and in diverse ways, the gathering was dubbed “the data center conference” because that was traditionally the only time these teams collaborated. It is amazing how seldom facilities and technology teams co-own projects. Usually one or the other component initiates, creates parameters, defines goals and measures the success of any project. But it is no secret that the success of a project is defined by not only the space, but how well it functions. So, of course, this means coordination with IT goals and implementation.  

As someone who focuses on the design, implementation and use of space, I find a familiarity with the digital world instrumental in providing the kind of advice and guidance our clients need. We won’t be a “one stop shop” where IT is concerned, but we’ll have the vocabulary and concept familiarity to deliver superlative projects regardless of the level or type of technology involved. Data Centers can be us, too.

- Bryant Rice

About the Author:
Bryant Rice, Vice President of Strategic Accounts, is our Workplace Warrior. He deals out strategy, perspective, and opinions. Bryant brings over 30 years of experience to SideMark as an architect, planner, workplace strategist, facilities manager and furniture manufacturer. Bryant holds a Bachelor of Science degree in Architecture from the Georgia Institute of Technology as well as a MArch and MBA in Architecture and Business Administration from the University of Illinois. To contact Bryant, email him at

1 comment:

  1. You've mentioned data centers , so should we expect for some info from you on virtual data room cost comparison . These virtual data exchange-share technologies are very popular now.